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digital marketing agency

About Us

At Something Social Marketing, we don’t settle for generic solutions. We focus on uncovering what sets your brand apart and turning that into strategies that grab attention and make an impact.

Our approach is thoughtful, tailored, and rooted in understanding your goals. With us, you’re not just getting a marketing agency—you’re partnering with a team that’s deeply committed to driving your brand’s growth and building connections that truly resonate with your audience.

OUR MISSION

Our mission is to provide brands with exceptional service that drives growth, strengthens brand presence, and delivers measurable results. At Something Social, we measure our success by the impact we create for your business.

OUR VISION

We see a future where Something Social isn’t just leading the marketing industry but reshaping it. By embracing ongoing learning and crafting strategies grounded in real insight, we aim to set the bar higher—championing authenticity, creativity, and meaningful results every step of the way.

Meet Our Team

Liam

Liam vd Merwe

Strategic Director

Liam packs more than 9 years of solid marketing and management know-how. He’s truly passionate about building communities and laying down game-changing strategies. Thanks to his knack for piecing together engaging plans, he’s been a driving force in propelling Something Social to new heights, playing a huge part in our awesome growth since we began.

digital marketing agency

Charné Swart

Creative Director

Charné possesses a unique flair for capturing a client’s vision and moulding it into memorable brand experiences. With more than 9 years in the business & marketing realm, she’s been instrumental in shaping Something Social’s journey. As our founder, she established the robust foundation that’s been pivotal to our success, guiding countless clients to achieve their business goals.

Courtney Karam

Courtney Karam

Brand Manager

Courtney brings a unique blend of passion, creativity, and expertise to the Something Social team. With a practical approach to design, she excels at creating visuals that are not only appealing but also effectively communicate with the audience. We’re excited to have her drive innovation in our design strategies.

Our Strategic Focus

Developing Brand Awareness

Our brand development process begins with ensuring your brand strategy matches the demographics, interests and behaviours of your ideal customer. Something Social is eager to assist you with growing your digital following.

Build Valuable Relationships

Allow Something Social to boost your brand’s engagement by creating meaningful and sustainable relationships with your customers and other key industry players through our promotion of community, content and connection. 

Drive Leads & Conversions

We’re experts at designing creative digital campaigns that generate the quality leads and conversions you are looking for. Our strategies are geared at boosting your digital presence, driving website traffic and directly influencing your sales.

Strengthen Brand Equity

Improve your customer retention and let us add sustainable, long-term value to your brand and improve your returns on investment. Strengthen your brand’s equity with Something Social’s forward-thinking brand and marketing strategies. 

LET’S SEE IF WE’RE THE RIGHT FIT FOR EACH OTHER

REQUEST A CONSULT