About Us

Our Epic Digital Marketing Agency

At Something Social Marketing, we’re not your typical digital marketing agency. We don’t do generic. We take the time to understand your brand and what makes it different, then build clear, effective strategies around that.

Our work is tailored to your goals and grounded in real understanding. When you partner with us, you get a team that’s genuinely focused on helping your business grow and making sure your message reaches the right people in the right way.

OUR MISSION

Our mission is to provide brands with exceptional service that drives growth, strengthens brand presence, and delivers measurable results. At Something Social, we measure our success by the impact we create for your business.

OUR VISION

We see a future where Something Social isn’t just leading the marketing industry but reshaping it. By embracing ongoing learning and crafting strategies grounded in real insight, we aim to set the bar higher – supporting authenticity, creativity, and meaningful results every step of the way.

Meet Our Team

Liam vd Merwe

Strategic Director

Liam packs nearly 10 years of solid marketing and management know-how. He’s truly passionate about building communities and laying down game-changing strategies. Thanks to his knack for piecing together engaging plans, he’s been a driving force in propelling Something Social to new heights, playing a huge part in our awesome growth since we began.

Charné Swart

Creative Director

Charné has a unique flair for capturing and moulding a client’s vision into memorable brand experiences. With nearly 10 years in the business & marketing realm, she’s been instrumental in shaping Something Social’s journey and is our go-to website and tech person. She established the robust foundation pivotal to our success, guiding countless clients to achieve their business goals.

Penny Cooper

Operations Manager

Penny has nearly 20 years of marketing and operational experience during her career. She is the go-to problem solver at Something Social, keeping everything organised, efficient, and running like clockwork. With a knack for streamlining processes and optimising systems, Penny keeps the team focused and the business moving forward. 

Meyuri Maharaj

Paid Ads & SEO Manager

Meyuri’s been in the digital marketing space for nearly 20 years and really knows her stuff, especially when it comes to paid ads on platforms like Google, Facebook, and Instagram. Her keyword research skills are next-level and play a big part in shaping the SEO strategies we put in place for our clients. We are so lucky to have Meyuri on our ads & SEO team!

Courtney Karam

Content Manager

Courtney brings more than 5 years of passion, creativity, and expertise to the Something Social team. With a practical approach to design, she excels at creating content that is not only visually appealing but also effectively communicates with your audience. We’re thrilled to have her drive innovation in our content and design strategies.

Our Strategic Focus

Developing Brand Awareness

Our brand development process begins with ensuring your brand strategy matches the demographics, interests and behaviours of your ideal customer. Something Social is eager to assist you with growing your digital following.

Build Valuable Relationships

Allow Something Social to boost your brand’s engagement by creating meaningful and sustainable relationships with your customers and other key industry players through our promotion of community, content and connection. 

Drive Leads & Conversions

We’re experts at designing creative digital campaigns that generate the quality leads and conversions you are looking for. Our strategies are geared at boosting your digital presence, driving website traffic and directly influencing your sales.

Strengthen Brand Equity

Improve your customer retention and let us add sustainable, long-term value to your brand and improve your returns on investment. Strengthen your brand’s equity with Something Social’s forward-thinking brand and marketing strategies. 

LET’S SEE IF WE’RE THE RIGHT FIT FOR EACH OTHER

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